How To Decide Which Practice Management Software To Buy

 

How To Decide Which Practice Management Software To Buy

In this blog let’s see what to look in good Dental Practice Management Software?

 

Friend’s, the purpose of practice management software is that it should help you to manage your whole practice easily. If you are based in tier I or tier 2 cities and still not using practice management software then probably you are lagging behind.

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There are hundreds of practice management software available in the market and many are free of cost but when I say good software then the number shrinks to 3-4. Even out of this 3-4 software, every software has some or other drawback.

 

For example: If one software helps in branding it doesn’t help in marketing or vice versa. One will have a multi-practice option but will miss on some other feature.

 

Now, as a consumer you have to decide what you want and which software fits in with your requirements.

 

 

Here are some insights on how to decide which software to buy?

 

Before you go ahead reading this blog make sure you have read,  “Life-cycle of your Dental Practice” otherwise you won’t understand what I am going to tell you.

 

1. If you are in your introduction stage of your practice then probably you need to take support of other big brands to become a brand but if your practice is already into a maturity stage then instead of relying on third-party marketing, you can have your own marketing budget and use the software that helps in branding your clinic.

 

2. Here is something I want you to think about, let me put this in simple words, suppose you have subscribed a paid version of the software and using it to send messages to your patients then ideally all the messages should go by your clinic’s name and not by the software’s name. If messages are being sent by the software name then it means that the company is branding themselves & charging you for it.

 

3. Second important aspect is that, some companies promise to list you on their portal but what’s the sense if there are already 10 dentists listed on the same page no matter above or below me coz at the end of the day it’s not killing the competition but creating a competition further.

 

So be careful before you get trapped in to this marketing jargon.

Source : DentistFriend

How to write blogs for your dental practice?

 

How to write blogs for your dental practice?

In the 1st part of this series, I answered some frequently asked questions like, 
 

1. What is a blog? 

2. How blogging can help to grow your practice? 

3. How to create a blogger account?

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Now in this part let's understand how to write a blog for your dental practice. The 1st question that will have is What to write? You can simply write about treatments that you offer or any particular case that you did and any other topics related to dentistry that you think defines your practice.

 

How to write blogs for your dental practice?

If you are completely clueless on how to write then you can follow the trick that I use. Every story or a blog has 4 components

1.Problem

2.Body

3.Solutions

4.Happy Ending

 

Now let’s see, How to use these components for writing a blog post?

1.Start the blog post with the problem i.e patient’s chief complaint

2.In the body, write about treatment options

3.In solution write about the treatment you did

4.In the end write about patients feedback

 

When you write a blog post make sure it is short, sweet and is easy to understand. To make it further easy, during consultation you can record the conversation between you and your patient on your smart phone. Later you can convert the recorded audio file into a text file with free online tools. After which all you have to do is little bit of editing & you are done!

Friends this whole process doesn’t even take half an hour, if you could do it for at least one case every month, you will have 12 blogs published by the end of year. It’s simple easy and free, that will open new doors for your practice!

 

You can download the blogger application from play store or app store to continue writing on the go. You can also track visitors on your blog by integrating it with Google Analytics.

The Gabbar Way Of Dental Practice Management!

 

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The Gabbar Way Of Dental Practice Management!

Gabbar Singh was a TRUE MANAGEMENT GURU as is reflected in some of the timeless management lessons he delivered through the movie Sholay. Friends these lessons can be used effectively in order to build and maintain a successful dental practice. Read On...They are awesome..!

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1. Jo Darr Gaya - Samjho Mar Gaya!

Courage and enterprise are important factors for laying the successful foundation of a growth oriented dental practice. If you continue worrying about scenario of private dental practices then there are more chances that you will end up with problems. So it’s better that you buckle up and get ready for some calculated risks, take things positively and look forward for opportunities.

 

2. Kitne Admi The.??

It's important to know the competition and its size. He understood that even a small team can make a difference. When it comes to your dental practice make sure that you don’t under-estimate other practitioners. When I'm saying this, it doesn't at all mean that you should pull others down, like most typical Indian’s do but take the measures accordingly.

3. Arey O Sambha, Kitna Inaam Rakhe Hai Sarkar Hum Par ?

Know your market value. If you don’t know your own value then there more chances that people will under value your capabilities. At the same time this can also help you in understanding how much investment you should do for promoting one's own brand.

 

4. Le Ab Goli Kha

Sometimes in the interest of your dental practice you may have to take hard and unpopular decisions. For example if you let your patients negotiate; you will find that bargaining has become a trend in your practice. So if someone tries to bargain unreasonably it’s better to let that patient go to another dentist. It can be painful for you at that moment but it’s better for your future.

 

5. Yeh Ramgarh Waale Apni Betiyon Ko Kaunsi Chakki Ka Aata Khilate Hai Re..

Market research is important to understand value propositions!! Spend some time on what is trending in and around your dental practice. For example if your neighbouring dentists have started using an RVG from 5 years and you are still stuck with the conventional development films or people have started using Practice Management Software and you still using the pen and paper then it’s not a good sign for your practice.

6. Yeh Haath Mujhey Dedey Thakur.

Identify elements of threats in the market and take measures to minimize them. For example if you get to know about quacks doing unethical practice or even dentists who are misleading patients by putting abbreviations such as MIDA, MADA which are not any degrees and deteriorating the standard of dental profession then don’t wait for somebody else to complaint.

 

7. Holi Kab Hai, Kab Hai Holi ?

Conduct advance mapping of key events within the industry and devise penetration strategy to have a competitive edge over your rivals. Always and always continue learning, look for all the dental events happening around you such as dental conferences, courses, workshops and try to attend them as per your needs and suitability.

 

Friends, I don’t know if you are aware about the term YOLO. It stands for “You Live Only Once”.. We all have got one life so let us learn and adopt this principles and practice like a Gabber!

Source : DentistFriend